- The study was done for Atlanta-based Delta Air Lines by Harris Interactive.
- Harris Interactive developed the poll's questions, to be offered in eight languages.
- Source : Nielsen / / NetRatings and Harris Interactive, January 2001
- The Harris Interactive data brought good news for Amazon . com.
- Here's what they told Harris Interactive researchers in a poll conducted by Sears:
- In 1997, Harris Interactive began developing an on-line version of The Harris Poll.
- The AP Poll was replaced by the Harris Interactive Poll the following year.
- But a bright future may exist for Harris Interactive's venture into Internet polling.
- It was finally sold and merged into Harris Interactive in the fall of 2004.
- In November 2013, Nielsen Holdings agreed to purchase Harris Interactive for $ 116.6 million.